Currently, about 80% of consumers make internet research part of their buying decisions. Building a website is an art and if a company’s website looks unappealing or doesn’t work, the consumer will often draw conclusions that the business’ product or service is the same.
At Tracy, Russell & Rossi, we believe that web creation is as much an art as it is a science. Your website needs to attract potential customers, retain their attention and ultimately convert to sale. A beautifully designed and easy to navigate website is an essential foundation for modern business to client relationships—but SEO, google optimization and unassailable content are all components to helping your website stand above the rest—and reach that coveted top level spot on Google.